Dougal Perman

WORK HISTORY

EDUCATION

ABOUT DOUGAL PERMAN

I help creative brands and cultural organisations bring their audiences closer by creating dynamic live digital experiences. Inner Ear works with our clients to help them increase their project’s value with a straightforward four part audience engagement strategy, which you can adopt and employ right now by producing live programmes that: entertain, educate, energise and entice. I do this by working with you to identify your objectives, find out what your audience wants, then create an experience they want to be part of. We use live digital experiences (and web TV, internet radio, podcasts, interactive stories, etc.) to engage your network. Build a relationship with your audience, then realise its value. I have worked extensively in consumer brand marketing (especially in the drinks world), culture and heritage and also in education, science and technology. My clients share a need to connect with their audiences and realise their value. They are marketers, event producers and educators. To me technology and creativity are two sides of the same coin. Business and education are inherently creative. If we don’t create, we don’t grow, so we cease to be. At Inner Ear I lead a team of extremely creative, resourceful, friendly, considerate people who thrive on problem solving in challenging situations. We can devise and deliver complicated live digital experiences, craft captivating, deceptively simple interactive stories, wonderfully enriching podcast documentaries or I can teach you how to do that for yourself. You may have a headache caused by a digital media ailment, like not knowing how to sort out a rights issue, find your way through a logistical maze or tidy up a technical mess someone has left for you. I can take that off your plate, either on my own — drawing on my 24+ years of experience as a pioneering digital media innovator — or in collaboration with my talented network. I’ve learned all this through doing, studying, practising and delivering for global brands, world-renowned niche events, cultural icons and inspiring leaders. Inner Ear also has three creative brands that we created to tell stories and champion the music, art and experiences that we love (TRADtv, Walking Heads and TRADtv). I’m all about realising potential. One client said recently that the bespoke webinar production training I had done with them “surpassed their expectations”. Read reviews on Google Business: https://bit.ly/inner-ear-google-reviews. Contact me through LinkedIn, via or email me directly: d•••••@innerear.co.uk.