Dorthy Wood

About Dorthy Wood

With over 18 years of experience spanning Marketing, Sales, and Customer Success I bring a uniquely comprehensive view of the revenue engine and how to improve it. My work has always centered on connecting strategy with execution through scalable enablement, revenue operations infrastructure, and cross-functional alignment.I’ve led teams of 30+ coaching frontline managers to develop their people, improved client retention by 16%, increased revenue by 12%, and reduced sales cycles by 15%. But what truly sets me apart is my ability to help teams solve for what’s next. Having worked with hundreds of B2B organizations across industries, I’ve seen firsthand that no single tool, methodology, or process will drive performance in isolation. Real impact comes from orchestrating all of them by aligning people, technology, and workflows to drive execution that sticks. I’ve partnered with commercial teams to refine ideal customer profiles, improve buying journey alignment, and enhance the customer experience at every touchpoint. These efforts have helped organizations focus resources where they deliver the most impact, resulting in more consistent performance and greater lifetime value.I have a holistic understanding of the full value cycle and the critical role customer outcomes play in driving both retention and new business. That’s why I developed a 5-step impact framework to help CS teams surface measurable results faster, leading to a 60% increase in success story creation.Whether I’m launching a new SaaS platform, navigating the complexities of a merger, or optimizing GTM motions with CRM and AI-powered insights, I focus on making systems work together in service of growth. I thrive in environments where the execution of strategy needs to deliver measurable results and the customer\'s success is at the center of sustained performance.

Experience

1. Senior Director Client Success and Operations

   Braintrust

   Sep 2025 — Present

Education

• University of North Carolina at Charlotte

  BA, Communications

  2003 — 2006

Skills

• Program Management
• Lead Generation
• SEO
• Sales Process
• E-Learning
• Solution Selling
• Sales
• Management
• Marketing
• Customer Relationship Management (Crm)
• Training
• Strategy
• Project Implementation
• Sales Operations
• Customer Service
• Learning Management Systems
• Start-Ups
• Account Management
• Leadership
• Marketing Communications
• Coaching
• Marketing Management
• Market Analysis
• Email Marketing
• Social Networking
• Sales Support
• Project Management
• Public Relations
• Social Media
• Salesforce.com
• Lms Administration
• Webinars
• Sales Management
• Project Coordination
• Management Consulting
• Crm
• Leadership Development
• B2b