Donna Ricciardi

About Donna Ricciardi

Highly motivated with an entrepreneurial spirit. Proven ROI on design strategy within the Kraft Foods CLUB category. Delivered new simplified approaches in Club design management, driving sales through innovation resulting in unprecedented sales increases (OREO +509%; RITZ +56%) including achieving astounding and historic +2X Business Unit Growth two consecutive years. Successfully influenced senior levels in the organization across regions and functions. Passionate, creative and proven track record of successes driving multi-million dollar revenue growth, building iconic brands over a vast portfolio such as: OREO, CHIPS AHOY, RITZ, NUTTER BUTTER, PLANTERS, A.1, GREY POUPON, FLEISCHMANN\'S, EGG BEATERS and MILK-BONE. A positive, fun and inspiring leader. Highly developed personal integrity with ability to inspire trust, confidence and resolve conflicts. Intuitive, conscientious and strategic individual contributor, skilled in developing award winning package designs within a CPG Organization. Highly skilled in managing design for new product launches, redesigns, line extensions and seasonal categories. Extensive leadership experience in bridging the gap between design, production, printers and internal cross-functional teams while building strong partnerships. A proven track record of leading large, high performance teams with aggressive timelines while meeting and exceeding expectations on both budget and timing. Established project timelines, key milestones and critical paths. Passionate about simplicity and skilled in reducing cost to improve performance in technical and operational areas which reduced timelines and improved overall quality. Collaborated with global, cross-functional teams and built relationships located in Europe and Canada. Comfortable with risk and uncertainty. Proven, strong interpersonal decision making skills and multi-tasking ability. Extensive experience in all aspects of design, production, various substrates and printing methods.

Experience

1. Design Manager Graphics Manager

   Schuman Cheese

   May 2014 — Present · Fairfield, NJ, US

Education

• Montclair State University

  Industrial Technology

Skills

• Product Innovation
• Branding & Identity
• Concept Development
• Design Strategy
• Corporate Branding
• Demonstrated Leadership Project Management
• Indesign
• Design Thinking
• Concept Generation
• On-Press Approvals
• Brand Equity
• Commercialization
• Strategic Thinking
• Creative Strategy
• Brand Development
• Highly Motivated
• Marketing
• Passionate
• Innovation Management
• Competitor Intelligence
• Design Management
• Brand Architecture
• Excellent Knowledge of Artwork Production
• Brainstormer
• Innovation
• Consumer Insight
• Folding Cartons
• Packaging Engineering
• Creative Problem Solving
• Retail Packaging
• Storyteller
• Strong Knowledge of Printing Processes
• Creative Direction
• Product Design
• Fmcg
• Direct Mail
• Trade Marketing
• Global Marketing
• Cross-Functional Team Leadership
• Shopper Marketing