Donna Martines

About Donna Martines

In-depth experience growing revenue streams by creating channel-specific communications…

Experience

1. Senior Graphic Designer Art Director

   Forrester

   Feb 2017 — Present · Norwalk, CT, US

   Forrester is one of the most influential research and advisory firms in the world. We work with business and technology leaders to develop and operationalize customer-obsessed strategies that drive growth. With the SiriusDecisions product line (SDPL), we deliver actionable intelligence, transformative frameworks, and expert guidance that equip executives to modernize and elevate sales, marketing, and product performance.Develop creative solutions supporting and driving business growth across Forrester, a $461M global research and advisory firm’s, product lines. Manage design, execution, and production of all projects. Establish and execute overall look and feel for advertising, sales and marketing presentations, e-books, animations, global campaigns, promotions, print and digital custom content and special events.• Design lead on multiple Forrester events developing and executing on original themes, creating scalable design systems and managing all stakeholders, freelancers and vendors.• Custom create new looks for Forrester sponsor prospectuses contributing directly to $10M+ in sponsor revenue a year.• Develop proof of concept animation style for all events. Introduce the use of animations into emails and social media having a positive impact on growing the effectiveness and success of marketing in those platforms.

Education

• Academy of Saint Joseph

  High School

  1986 — 1990

• Manhattanville University

  Bachelor's, Art History & Management

  1990 — 1994

• Manhattanville University

  Bachelor of Arts - BA, Art History, Criticism and Conservation

Skills

• Volunteering
• Catalogs
• Concept Development
• Photoshop
• Interactive Advertising
• Adobe Acrobat
• Social Media
• Direct Mail
• Digital Media
• Quarkxpress
• Marketing Communications
• Dreamweaver
• Illustrator
• Indesign
• Art Direction
• Newsletters
• User Interface Design
• Illustration
• Creative Direction
• Marketing
• Direct Marketing
• Multimedia
• Online Marketing
• Logo Design
• Email Marketing
• Layout
• Corporate Branding
• Typography
• Project Management
• Online Advertising
• Integrated Marketing
• Corporate Communications
• Packaging
• User Experience
• Posters
• Adobe Creative Suite
• Mac
• Web Design
• Public Relations
• Photography