Donna Helliwell

Role
Brand Programs Manager at Keysight Technologies
Location
Sunnyvale, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Donna Helliwell

Corporate Brand Marketing Manager with expertise in high-tech industry. Skilled in brand identity management, tools, guidelines, and project management. Background in art direction and graphic design; versatile cross-functional collaborator. Recognized for time-saving processes and improvements while being flexible and adaptive. Demonstrated success in partner and third-party branding. Competencies include- Brand Strategy & Management - Competitive Brand Analysis - Brand Tracking & Measurement - Integrated Marketing - Project & Vendor Management - Marketing Communications - DAM Management - Art Direction & Graphic Design - Corporate Branding - Online Tool Management - Training & Coaching - Legal IP Governance

Experience

  1. Brand Programs Manager

    Keysight Technologies

    Mar 2023 — Present · Santa Clara, CA, US

    As Brand Programs Manager I\'m involved in many areas of the business. I roll out new programs, and create and manage brand initiatives in mergers and acquisitions, naming, guidelines, partner branding, packaging, and other general brand management areas.

Education

  • Stanford University

    Bachelor of Arts

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Donna Helliwell — Brand Programs Manager at Keysight Technologies in Sunnyvale, CA, US | Unifers