Donna Wrotny Smith
Chief Creative Officer | Digital Marketing Leader
- Role
- Chief Creative Officer at PROPELLER
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Donna Wrotny Smith
Donna joined Propeller in 2012 after a standout career as a Creative Director across CPG, wellness, healthcare, and more. From day one, she deconstructed and rebuilt the role to fit what Propeller needed most—creative that breaks boundaries, moves fast, and evolves at the pace of innovation and digital. Today, Donna continues to accelerate the agency vision for digital excellence and transformation, driving forward data-driven creative and AI-forward practice.Known for her realness and “strong-coffee” authenticity, Donna cultivates a cross-disciplinary, art-school-energy culture that delivers meaningful results for healthcare partners. She brings a mix of grit, passion, and playful spirit to everything she does, creating an environment where people and teams can grow and thrive.
Experience
Chief Creative Officer
Apr 2022 — Present
Strategic executive leader guiding vision, innovation, and creative oversight for Propeller and healthcare marketing partners
Education
OmnicomUniversity
Senior Management Program, Harvard Business School
Art Escape Italy
Fine/Studio Arts, General
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