Donald Ciccolella

Role
Sr Social Media & Digital Marketing Manager at Selective Insurance
Location
Newton, NJ, US
LinkedIn followers
500 followers

About Donald Ciccolella

Digital marketing professional with over 20 years of experience in growing brands and…

Experience

  1. Sr Social Media & Digital Marketing Manager

    Selective Insurance

    Sep 2017 — Present

    Spearheading the company\'s digital marketing and social media strategies, while leading a dedicated execution team to ensure effective operations aligned with business objectives and initiatives. • Strategizing and implementing robust plans for managing the company\'s portfolio of websites, including the introduction of new functionalities, development of new websites and micro-sites, SEO optimization, and comprehensive website testing to enhance the customer and agent experience. • Directing the company\'s social media strategy and operations, including the management of social profiles, content creation, social media response, and the execution of paid advertising campaigns, ensuring a strong and consistent online presence. • Collaborated with teams across customer experience, business lines, innovation, and IT to create and implement digital solutions that progressively enhance the customer and agent interaction with the company. • Headed the marketing team in driving digital transformation initiatives, leveraging Generative AI strategies to identify use cases and develop solutions that boost productivity

Skills

  • Adobe Creative Suite
  • Excel
  • Online Marketplace
  • Microsoft Dynamics
  • Css
  • Copywriting
  • Indesign
  • Web Content Management
  • Html
  • B2b
  • Photoshop
  • Online Advertising
  • Social Networking
  • SEO
  • B2c Ecommerce
  • Email Marketing
  • Microsoft Office
  • Targit
  • Google Adwords
  • Trade Show Coordination
  • Online Marketing
  • Ppc
  • Digital Marketing
  • Illustrator
  • Web Analytics
  • B2c Marketing
  • Facebook
  • Social Media
  • Direct Marketing
  • Web Design
  • Amazon Web Services
  • Flash
  • Social Media Marketing
  • Google Analytics
  • Content Management
  • Dreamweaver
  • Online Video
  • Youtube
  • Twitter
  • Sem

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Donald Ciccolella — Sr Social Media & Digital Marketing Manager at Selective Insurance in Newton, NJ, US | Unifers