Donald Tatera

Interior Decorator & General Contractor @Decorating Den Interiors - Team Tatera

New Orleans, LA, US

In this role, I led the way to venture into new territory and produced $3M+ in sales due to repeat business and referrals. Standardized processes and engaged high-yield customers. As a project lead, I built rapport with diverse customers, wrangled contractors and negotiated the delivery of beautiful spaces that exceeded expectations. Key Accomplishments include- Set up a new franchise in unknown territory. Analyzed market trends and competitors to craft targeted marketing, ads, networking, and home show participation- Leveraged expertise and continuing education to become sole General Contractor in the territory and established controls that eliminated individual design decisions- Led the delivery of cohesive designs that resulted in international design and sales awards- Effectively conducted initial meetings to probe and understand needs, timeline and budget. Successfully booked long-term projects and referrals- Created imaginative rooms from concept to completion with extreme attention to detail and customer service.

University of Redlands

BA, Sociology