Donald Briffett

About Donald Briffett

Hi Don here. I am a driven customer centric Sales Executive with demonstrated success in creating strategic alliances in parallel with driving key business initiatives. As a customer advocate, I have strategically led cross functional teams to thrive in sales & business development, resulting in high customer retention & increased revenue & sustained profitability. As a Senior Sales Leader, I am committed to building & contributing to high performing customer facing teams with a deep focus on optimizing customer experiences, yielding greater revenue results. I implement Digital Transformation Solutions to National & Global Retailers, resulting in simplified digital offerings to enhance customer experiences, & empowering internal & external stakeholders ROI? My sales & business development strategies have earned success for the organizations I have worked with as a top revenue producer & award-winning sales executive, consistently driving customer success outcomes. With my established global network of key opinion leaders, I am the Sales Executive to optimize sales strategies, take an organization to the next level in a competitive landscape, & capitalize on partnering relationships. ʟᴇᴛ\'s sᴛᴀʀᴛ ᴀ ᴄᴏɴᴠᴇʀsᴀᴛɪᴏɴ.@: Improved overall Gross Margin by 22%, & increased services margin as well as overall revenue by 15%. Conceived, developed, & implemented pipeline of $180 Million for prospecting & sales execution. Implemented predictive & prescriptive consultative sales & support model which empowered a transformational sales & support culture with a laser focus on the customer experience. Developed & implemented Scan and Go Strategy for Global Grocer entering US Market providing systems design (Software, UX, Hardware and Front-End design, Project Management, & store rollout). Results/Metrics: 100 plus stores, 500 plus touchpoints, Self-Checkout (SCO) utilization of 40%, lower labor costs, lower Sales & General Administration (SGA), enhanced customer experience, frictionless check out, & $20 Million in Revenue at 20% margin.

Experience

1. Executive Sales Leader Account & Relationship Management Business Development

   Utimaco

   Sep 2020 — Present · Campbell, CA, US

   Digital Security, Compliance (payment, general purpose) are at the forefront of the accelerated digital pivot for Retailers, Banking & Health Care Providers. The purpose I serve as a sales leader with Utimaco promotes security & encryption solutions to allow for a more seamless, cost-effective digital pivot, while creating a sustainable secure & compliant technology & payment infrastructure: Position plans, develop, & implement customer strategies for the retention of existing business and revenue growth. Identify & build a pipeline of revenue generating opportunities that increase profitability & contribute to a greater margin of partnership. Establish & use strong internal & external network relationships to effectively influence & complete revenue growth plans.

Education

• Babson College

  Management Development Program, Arthur Blank School of Entrepreneurship , School of Executive Education

• Northeastern University

  Information Technology/Computer Science