Don Haese

President & Founder @Mall Media Services, Inc

Miami, TX, US

Created the business concept and drafted the business plan.• Developed a unique and interactive business model.• Built, designed, and filed patent for the business’s ‘Coupon-a-Tron’ technology.The company’s self-service, automated coupon kiosk systems will be located inside the main entrances to major malls, the choke points of their traffic. They will continuously deliver fresh, rotating coupons, special offers and video ad messages to the shoppers in the mall only from the merchants in that mall. This is at a point in time when the shopper is less than a few hundred feet from the front door of the retailer whose coupon they are holding and are, defined by their very presence in the mall, almost certainly in a spending frame of mind.Mall Media, Inc has developed a new system (patent papers filed) that delivers the coupons and ad messages of major retailers in a unique way that offers an advantage over almost all other ad delivery mediums. It is also more cost effective for a retail advertiser than almost all other forms of ad message delivery, including online, search engine, TV, print, radio and direct mail. The company has a working prototype and is preparing to introduce its system in late 2015 in Fort Lauderdale, Florida.

University of Wisconsin-Madison

Bachelor of Arts, Economics