Don Copley
- Role
- 2nd Vice President, Director of Ancillary Group Sales at Nippon Life Benefits
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Don Copley
Sales professional and executive with over thirty years experience meeting corporate…
Experience
2nd Vice President, Director of Ancillary Group Sales
Aug 2015 — Present
Recognized as National Ancillary Sales Leader for personal production • Recruit, hire, train and manage team of Small Group Ancillary Sales Managers and Sales Support team while maintaining high level personal production requirements • Increased CRM (Salesforce) broker base from 1,500 to nearly • Created and provided continuous education on CRM (Salesforce) to generate maximum efficiency with broker outreach for personal production and Sales Representatives • Improved marketing footprint from one to seventeen states • Developed content, timing and execution of email marketing campaigns nationally to create brand awareness • Identify emerging markets, create product comparisons, prepare rate studies and present recommendations to Senior Planning Group (C-Suite) • Developed sales collateral including brochures, underwriting guides, member facing materials and enrollment kits • Established short and long-term marketing plan for each sales representative based on territory and competitive position in the marketplace
Skills
- Working with Brokers
- Management
- Brokers
- Health Insurance
- Employee Benefits
- Insurance
- Sales
- Life Insurance
- Health Savings Accounts
- Customer Retention
- Term Life Insurance
- Long-Term Care
- Employee Benefits Design
- Disability Insurance
- Underwriting
- Small Business
- Benefits Administration
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