Dominik Meier

Vice President - Marketing Activations & Operations at Altria

Role: Vice President - Marketing Activations & Operations, Consumer Experience Office at Altria
Location: Richmond, VA, US
LinkedIn followers: 500 followers

OtherView LinkedIn profile

Experience

Vice President - Marketing Activations & Operations, Consumer Experience Office
Altria
Oct 2023 — Present

Education

University of Chicago
MA, Committee on International Relations (Economics, Political Science & Military Strategy)
2000 — 2001
Tufts University
Bachelor's degree, Economics / Political Science
1996 — 2000

Skills

Marketing
Business Development
Integrated Marketing
Analytics
Forecasting
Key Account Development
Consumer Products
Marketing Research
Brand Management
Cross-Functional Team Leadership
Customer Insight
Shopper Marketing
Segmentation
Competitive Analysis
Market Analysis
Pricing
Market Planning
Business Analysis
Financial Analysis
Brand Equity
Direct Marketing

Contact information

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Work email
•••••@altria.com
Personal email
•••••@•••••.com
Direct dial
+17•••••••00

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Current company

Altria

Manufacturing · 5.3K employees · Richmond, Virginia, United States

We have a leading portfolio of tobacco products for U.S. tobacco consumers age 21+. Our Vision is to responsibly lead the transition of adult smokers to a smoke-free future (Vision). We are Moving Beyond Smoking®, leading the way in moving adult smokers away from cigarettes by taking action to transition millions to potentially less harmful choices - believing it is a substantial opportunity for adult tobacco consumers, our businesses and society. Our wholly owned subsidiaries include leading manufacturers of both combustible and smoke-free products. In combustibles, we own Philip Morris USA Inc. (PM USA), the most profitable U.S. cigarette manufacturer, and John Middleton Co. (Middleton), a leading U.S. cigar manufacturer. Our smoke-free portfolio includes ownership of U.S. Smokeless Tobacco Company LLC (USSTC), the leading global moist smokeless tobacco (MST) manufacturer, Helix Innovations LLC (Helix), a leading manufacturer of oral nicotine pouches, and NJOY, LLC (NJOY), an e-vapor manufacturer with a commercialized product portfolio fully covered by marketing granted orders from the U.S. Food and Drug Administration (FDA). Additionally, we have a majority-owned joint venture, Horizon Innovations LLC (Horizon), for the U.S. marketing and commercialization of heated tobacco stick products. Our equity investments include Anheuser-Busch InBev SA/NV (ABI), the world’s largest brewer, and Cronos Group Inc. (Cronos), a leading Canadian cannabinoid company. The brand portfolios of our operating companies include Marlboro ®, Black & Mild ®, Copenhagen ®, Skoal ®, on! ® and NJOY ®. Trademarks related to Altria referenced in this release are the property of Altria or our subsidiaries or are used with permission. Learn more about Altria at www.altria.com.

altria.com

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Experience

Vice President - Marketing Activations & Operations, Consumer Experience Office

Education

University of Chicago

Tufts University

Skills

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