Dominic Smith
User Experience Designer @RS
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WORK HISTORY
User Experience Designer @RS
Corby, GB
As UX Lead for experimentation and self‑serve, I aligned design with business strategy throughout our digital transformation. This role sharpened my strategic thinking and showed how UX contributes to long‑term planning, growth and clear product direction. Key achievements:→ Led the Service and Experimentation domain, aligning Product and Engineering feedback to ensure clear, accurate design decisions.→ Turned research insights into simplified Mobile and Desktop experiences, contributing to a significant uplift in annual revenue→ Embedded WCAG 2.2 AA standards into Design system components, improving global consistency and scalable accessibility → Streamlined workflows, strengthening team communication, collaboration and delivery
EDUCATION
Buckinghamshire New University
BSc (Hons), Web Development
Northampton College
National Diploma in Interactive Media, Media
ABOUT DOMINIC SMITH
Across 10+ years in B2B and B2C environments, I’ve built a reputation for taking complexity, cutting through the noise and delivering design that actually moves the needle.My highlights include:→ Delivered high‑performing design experiments that improved product performance and validated new opportunities→ Created compliance‑focused solutions that reduced business risk and supported EU/UK regulations→ Enabled a significant increase in global digital insight coverage through cross‑functional collaboration→ Improved accessibility, usability and consistency through scalable, high‑performing design system components→ Facilitated strategy workshops that aligned teams around shared goals and measurable outcomes→ Delivered 20+ mentoring sessions supporting an emerging designer’s growth and design capabilityI thrive where design, engineering and business goals meet — driving progress without needing heavy oversight.
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