Dominick Frasso
Director, Digital Marketing Strategy and Acquisition. Marine Corps Veteran.
- Role
- Director, Professional Services and Strategy (Abm Sem Display Content Market Strategy) at Beech Street Digital
- Location
- San Diego, US
- LinkedIn followers
- 500 followers
About Dominick Frasso
Senior digital marketing leader driving revenue growth through data-driven acquisition…
Experience
Director, Professional Services and Strategy (Abm Sem Display Content Market Strategy)
Dec 2018 — Present · San Diego, CA, US
Head of agency delivery and execution arm as well as data driven strategic direction/management. Lead Strategist on key client accounts and tactical execution of sophisticated digital marketing programs and campaigns for a variety of enterprise level clients. Responsible for industry & market research to establish a foundation for marketing strategy and campaign ideation as well as implementation and execution of online marketing programs across a variety of channels, including SEO, PPC, CRO, Display Advertising, Web Analytics and Social Media. Execute and ensure lead tracking and lead reporting through Google Adwords, Bing Ads, Facebook, LinkedIn, Google Analytics and Salesforce.com. Develop strategy, manage and execute inbound and content tactics, both on and off page. Senior level client facing interaction and relationship building.
Education
Platt College
Multimedia Design
2006 — 2007
Skills
- SEO
- Ppc
- Online Marketing
- Conversion Rate Optimization
- Landing Page Optimization
- Sem
- Link Building
- Web Analytics
- Google Adwords
- Google Analytics
- Google Webmaster Tools
- Wordpress
- Bing
- Local Search
- Blog Marketing
- Content Writing
- Content Strategy
- Conversion Optimization
- Email Marketing
- Advertising Copy
- Ad Networks
- Excel
- Online Branding
- Msn Adcenter
- Organic Search
- Interactive Marketing
- Online User Experience
- Inbound Marketing
- Retargeting
- Affiliate Marketing
- Content Marketing
- Raven Tools
- Social Media Marketing
- Lead Generation
- Digital Marketing
- Web Marketing
- Keyword Research
- Digital Strategy
- Analytics
- Search Advertising
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