Dominic Smith
Award-Winning Writer, Editor, Content Strategist, New York Times Bestselling Author
- Role
- Editor-in-chief, Google Workspace at Google
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Dominic Smith
Award-Winning Writer, Editor, Content Strategist, New York Times Bestselling AuthorMore than 15 years of professional writing and editorial experience, spanning in-house and freelance roles, including managing editor, senior writer, senior technical writer, and senior content strategist. My writing on technical and non-technical topics has appeared in numerous print and online outlets, including Fortune, Forbes, The New York Times, The Wall Street Journal, InformationWeek, InfoWorld, Internet Retailer, PCWorld, VentureBeat and MarketingProfs. I am also the author of six novels, including a New York Times bestseller, most recently with Farrar, Straus & Giroux.
Experience
Editor-in-chief, Google Workspace
Dec 2020 — Present · Seattle, WA, US
Responsible for thought leadership and the blog ecosystem for Google Workspace, a productivity solution that fuels collaboration for more than 3 billion users and 10 million businesses worldwide. I create and manage content and thought leadership research programs that reach and engage millions of people in a given year, across Google channels and on third-party sites like The Atlantic, The New York Times, Forbes, and The Economist.Working across engineering, editorial, PR, comms, product marketing, campaign marketing, and outside agencies, I develop stories and curate research that highlight Google\'s unique point of view around the future of work, productivity, and collaboration. I also help shape go-to-market product narratives, keynotes, messaging, positioning, and persona development.Highlights- Editor for the USA Today bestseller, Uptime: A Practical Guide to Personal Productivity and Wellbeing, by Laura Mae Martin, Google\'s Productivity Advisor- Migrated Workspace blog to its own domain and grew traffic by 92% YoY- Developed end-to-end processes for blog and story development, including templates, an image repository, a voice and style guide, AI-based review tools, and reader personas based on surveys and quantitative data- Developed and launched the first-ever AI newsletter for Google Workspace, AI@Work on LinkedIn, driving 350k subscribers in 2 years. Also grew an external email thought leadership newsletter from zero to 2M+ subscribers in 3 years- Developed keynotes, spotlight presentations, and bylined articles for senior Google executives- Designed and managed several large global surveys around work, productivity, and the use of AI, including authoring of the resulting research reports.
Education
The University of Texas at Austin
MFA, Writing
2000 — 2003
University of Iowa
BA, Anthropology, Writing
1991 — 1994
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