Dominga Ramirez

Creative strategy | Content & copy | Cultural competency

Role
Creative Director at Thesis
Location
Portland, OR, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Dominga Ramirez

15+ years agency tenure 10+ years team leader Omnichannel expertise Cross-functional collaborator Serial comma convert Creative brand marketer who knows how to turn complex ideas into conversational soundbites and stories. I\'ve worked with Fortune 500 brands, creating content for all points of the customer journey. Curiosity fuels my approach, but data wins over instinct — though my gut has a pretty stellar track Brand marketing, digital marketing, social media marketing, email marketing, influencer engagement, content development, copywriting, design systems, business development, e-commerce, SEO, SEM. Experience with Squarespace, Shopify, Mailchimp, Wix, Google Ads, Instagram Ads, Facebook Ads, Asana, Adobe, Canva, Airtable, Salesforce.

Experience

  1. Creative Director

    Thesis

    Oct 2022 — Present · Portland, OR, US

    Oversee execution of campaign and digital marketing assets in support of lifecycle marketing (acquisition to active users)- Translate client briefs into key messaging and creative direction; conceptualize content, write, and direct copy for email, paid social, video/motion graphics, mobile, web, and SEO - Uphold creative consistency and maintain brand integrity with thoughtful and expertly crafted copy and deep subject matter expertise - Collaborate with cross-functional teams and client stakeholders bringing a solutions-oriented, low-ego mindset - Lead creative team: manage workflows, resourcing, and overall account health - Manage and mentor employees through regular 1:1s, growth opportunities, and craft coaching - Cultivate strong relationships with agency and client stakeholders through open communication and a diplomatic approach - Partner with executive leadership on agency initiatives including business development, brand marketing, and employee engagement

Education

  • University of California, Berkeley

    BA

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Dominga Ramirez — Creative Director at Thesis in Portland, OR, US | Unifers