Durgesh N.
Head of Brand Marketing & Partnerships at India\'s Largest Audio OTT
- Role
- Director of Growth at Kuku
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Durgesh N.
I like to build meaningful things and scale them. I believe in breaking the clutter through building something sharp enough. I like to experiment and go in unknown territories to find something that works. I love finding the possibilities of growth and build the brand people love. I am a battle-hardened founder and business builder. In past, I have started companies that could not make big. I built fintech for bottom of the pyramid. Organized auto-rickshaw drivers in 22 cities for advertising, ran profitably. Tried my hands with solving travel with technology first approach. I also started a community of entrepreneurs in my hometown Lucknow way back in 2013 when startup was not a cool thing to do. I am also guilty of brainwashing college kids in 50+ campuses to jump on to the entrepreneur\'ship\' and start early.
Experience
Director of Growth
Apr 2021 — Present · Mumbai, IN
Scaled Kuku FM - 0-100Cr ARR, subscribers from 0 to 3 million. Leading all brand initiatives and lunching Kuku on 360 media. I also built and scaled Influencer marketing and measured it like performance, which in the end became the biggest influencer marketing operations in India garnering 4billion views. I launched Kuku on TV and built clutter breaking TV commercials which went onto doubling the business.
Education
Motivational Pathway
Bachelor of Technology (B.Tech.), Electrical, Electronics and Communications Engineering
2011
Rani Laxmi Bai Memorial Senior Secondary School
Highschool, Science
Skills
- Management
- Networking
- Advertising
- Strategic Partnerships
- Online Advertising
- Social Networking
- Sales & Marketing Leadership
- Business Planning
- Product Management
- Entrepreneurship
- New Business Development
- Team Leadership
- Start-Ups
- Market Research
- Social Media Marketing
- Media Sales
- Leadership
- Due Diligence
- Strategic Planning
- Brand Management
- Cross-Functional Team Leadership
- Business Strategy
- Marketing Strategy
- Marketing
- Team Management
- Strategy
- Business Development
- Digital Strategy
- Digital Marketing
- Travel
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