Dawn Thompson
Marketing Strategist
- Role
- Marketing Strategist at Navigant
- Location
- Jeffersonville, IN, US
- LinkedIn followers
- 500 followers
About Dawn Thompson
Highly accomplished and innovative marketing professional with domestic and international experience – proven ability in penetrating new markets, increasing customer retention, expanding market share and driving revenue. Specialties- Financial Services Marketing - Strategy Development and Implementation - Product Positioning and New Product Launch - Multi-lingual Marketing Campaigns - Global Brand Strategy, Positioning and Messaging - Public and Analyst Relations - New Customer Acquisition / Metrics / ROI - Sales Enablement / Pipeline Growth - Budgeting / Forecasting - Vendor Management / Strategic Partnerships / Alliances - Customer-centric, High Performance Team Management - Social Media Marketing
Experience
Marketing Strategist
Aug 2010 — Present · Louisville, KY, US
Established global brand equity and marketing executive with a track record of successfully re-positioning companies for rapid growth, developing innovative go-to-market strategies and ultimately building brands that stick. Demonstrated ability to create vision, establish long-term strategies and lead cross-functional teams. Successful track record of managing multimillion dollar P & Ls and driving measurable business results for financial services firms. Passionate thought leader with strong analytic and six sigma skills.
Education
Indiana University Bloomington
BS
Skills
- Cross Media Marketing
- Strategic Communications
- Marketing Strategy
- Financial Services
- E-Commerce
- Analytics
- Press Releases
- Leadership
- Debit Cards
- Romi
- Marketing
- Brand Alignment
- Six Sigma Black Belt
- Graphics
- Credit Cards
- Graphic Standards
- Affiliate Marketing
- Strategic Partnerships
- Direct Marketing
- Brand Management
- Strategic Planning
- Six Sigma
- E-Payments
- Corporate Events
- Brand Architecture
- Marketing Communications
- Corporate Communications
- Digital Branding
- Brand Audit
- Advertising
- B2b
- Partner Marketing
- Cross-Channel Marketing
- Payment Card Processing
- Brand Strategy
- Product Marketing
- Social Media Marketing
- Customer Acquisition
- Strategy
- Marketing Roi
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