Devon Kim-Krivec

GM of Messaging/Social App @ Medialab | Product Led Growth Leader

Role
Product at Medialab
Location
Austin, TX, US
LinkedIn followers
500 followers

About Devon Kim-Krivec

Entrepreneurial Product leader with 15+ years of experience launching and growing software and data products for brands and directly to consumers. I am passionate about solving problems with technology and believe great product delivery is both an art and a science, requiring trust, empathy, and collaboration focused on measurable goalsCore Competencies:• 0 to 1 Product discovery and launches• Product & GTM Strategy• AI/Machine learning and predictive analytics• Rapid Prototyping, Wireframing, and UX• Leading and developing product teamsIn my free time, I enjoy trying new food and cheering on the Broncos and Real Madrid. I\'ve been trying to learn how to golf, but it has been a challenge

Experience

  1. Product

    Medialab

    Aug 2024 — Present · Austin, TX, US

    GM of messaging/social app with over 1MM DAU, overseeing entire P&L including revenue generation, cost control and overall financial performance. Lead collaborative teams across Engineering, Design, Data Science, Trust and Safety, and Business Development. Also serve as primary product lead, working directly with the engineering team on backlog and roadmap, execution and delivery-Over the course of 1 year we were able to reverse a business that had experience 5+ years of 3-5% decline in users and revenue(MoM) into a stable and profitable entity. Increasing LTV of customers from $.13 to over $1.25 by offering in app purchases, and subscription products that were rapidly developed, and tested with live users using AI-Set and executed brand\'s strategic direction leading to 10% increase in time-in-app, and 30% increase in App store ratings-Reduced user reported spam and safety by 61% in 9 months through a combination of AI driven proactive detection methods, enhanced internal tooling and bot blocking features-0 to 1 launch of 2 new revenue streams; a B2B data product and B2C subscription business, leading +25% profit margin for entire business

Education

  • Colorado State University

    B.A, Economics, Business

Skills

  • Product Management
  • Rally
  • Product Strategy
  • Product Evangelism
  • Win-Loss Analysis
  • Competitive Analysis
  • Product Training
  • Jira
  • Product Demonstration
  • Acceptance Testing
  • Sql
  • Technical Requirements
  • Product Development
  • Rfp
  • Agile Methodologies
  • Ad Tech
  • Product Road Mapping
  • Scrum
  • Wireframing
  • User Experience Testing
  • Product Marketing
  • User Stories
  • User Experience Design
  • Pricing Strategy
  • Mockups
  • Dependency Management

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Devon Kim-Krivec — Product at Medialab in Austin, TX, US | Unifers