Daniel Brady
Co-CEO at Orita | ML Engineer (Harvard PhD) | Maximizing Campaign Revenue With AI Customer Segmentation for Brands
- Role
- Co-chief Executive Officer at Orita
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Daniel Brady
TL;DR: ML engineer & former neuroscientist, now Co-CEO of Orita.ai.I started Orita after years of watching ecommerce teams rely on guesswork for who to email and how often. We help brands send smarter, not more—using AI to drive more revenue per message while reducing list waste and protecting deliverability.It’s plug-and-play with Klaviyo and Shopify, and most brands see meaningful ROI within weeks.Always happy to connect: https://calendly.com/oritaai/meetandgreetA bit about me: I studied how the brain processes information at Berkeley, Harvard (PhD), and UCSF, then moved into machine learning. I’ve always been interested in how systems learn—and now I get to build those systems for ecommerce brands.
Experience
Co-chief Executive Officer
Jun 2023 — Present · New York, NY, US
Orita helps ecommerce brands send smarter, not more. We use machine learning to predict who is likely to buy, suppress low-value profiles, and optimize message frequency. The result: higher revenue per send, cleaner lists, and less waste—with zero engineering required.
Education
Harvard University
Doctor of Philosophy (PhD), Neurobiology
2006 — 2012
University of California, Berkeley
Bachelor of Arts (BA), Cellular and Molecular Biology, Psychology
2002 — 2006
Skills
- Mysql
- Systems Analysis
- Matlab
- Molecular Biology
- R
- Statistical Data Analysis
- Data Analysis
- Programming
- Research
- Numerical Analysis
- Scientific Writing
- Analytics
- Python
- Life Sciences
- Animal Models
- Science
- Analysis
- Machine Learning
- Statistical Modeling
- Neuroscience
- Statistics
- Mathematical Modeling
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