Darrya Lipscomb
Communications professional on a mission to end cancer as we know it for everyone.
- Role
- National Senior Director, External Communications at American Cancer Society
- Location
- Marietta, GA, US
- LinkedIn followers
- 500 followers
About Darrya Lipscomb
Talented, senior level communications professional with over 25 years of experience in…
Experience
National Senior Director, External Communications
Jul 2025 — Present · Atlanta, GA, US
Leads and oversees the development, execution, and evaluation of earned media strategies that secure consistent, high-quality coverage across general market, trade, and specialty outlets—including print, broadcast, digital, and emerging platforms. This role also leads efforts to localize national campaigns, ensuring strategic amplification in priority markets to reach critical audiences.
Skills
- Public Relations
- Internal Communications
- Media Relations
- Public Speaking
- Community Outreach
- Community Development
- Management
- Press Releases
- Leadership
- Marketing Management
- Marketing
- Brand Management
- Fundraising
- Project Planning
- Strategic Planning
- Nonprofits
- Social Media
- Event Planning
- Newsletters
- Editing
- Event Management
- Crisis Communications
- Strategic Communications
- Marketing Communications
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