Divya Kant Singh
Senior Performance Marketer | Meta Certified Digital Marketer | Facebook & Instagram Ads | LinkedIn Marketing | Google Analytics | Canva | Brand Growth Expert
- Role
- Senior Performance Marketer at Wipro
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Divya Kant Singh
Meta Certified Digital Marketing Associate with 5+ years\' success driving brand growth…
Experience
Senior Performance Marketer
Jul 2024 — Present · Gurugram, IN
Managing a portfolio of 400 North American advertisers across multiple industries, driving quarter-over-quarter revenue growth through tailored digital strategies.Analyzing campaign performance metrics to optimize ROAS and CTR, while reducing CPR through strategic bidding, creative recommendations, and audience refinement.Developing custom media plans, advising on budget allocation, audience segmentation, and bidding strategies to enhance conversion rates and campaign efficiency.Consulting clients on creative best practices, recommending ad hooks and formats that drive purchase behavior, not just clicks.Partnering closely with advertisers to optimize future campaigns and maximize long-term account growth.Awarded as Marketer of the Quarter for Q4\'24 as overachieved the revenue target by 170%.Creative Pro with strategies like you have never seen before which have boosted client sales by 180%.
Education
Jagan Institute Of Management Studies(JIMS Rohini)
Pgdm
2018 — 2020
DR. RIZVI LEARNERS ACADEMY JAUNPUR
Senior Secondary
2011 — 2013
Veer Bahadur Singh Purvanchal University
Bachelor of Pharmacy (B.Pharm.)
2014 — 2018
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