Daniel Langley
Senior Creative @Msz Brands
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WORK HISTORY
Senior Creative @Msz Brands
EDUCATION
University of Staffordshire
Bachelor's degree, Graphic Design
SKILLS
ABOUT DANIEL LANGLEY
I’m a Senior Creative working across brand development, creative strategy and campaign storytelling, with experience leading projects from early concept and pitch through to rollout across digital and print.Across both in-house and agency environments, I’ve led the development of brand identities, campaign ideas and storytelling-led marketing campaigns across multiple touchpoints from web and social to editorial, sales materials, and environmental signage and wayfinding.I’m especially motivated by projects that require both strategic thinking and visual judgement and I’m increasingly focusing on art direction-led responsibilities within that work. I believe the strongest creatives are those who can apply strategy to creative problem solving by connecting the dots between creativity and commerciality. That means shaping the creative direction, narrative and visual language so the work is not only well crafted, but coherent and distinct.
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