Diya Modi
Nykaa | Marketing & Communication | Ex-Schbang | International Master in Business at SDA Bocconi Asia Center
- Role
- Marketing and Communications Executive at Nykaa
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Diya Modi
Hi! I\'m Diya, a passionate communication enthusiast with a knack for creativity and a…
Experience
Marketing and Communications Executive
May 2024 — Present · Mumbai, IN
Managed digital accounts across private labels including Nykaa Wanderlust, Nykaa SkinRX, Nyveda and Nykaa Naturals.Strategized and executed influencer campaigns, contributing to 500K+ average reach and 80%follower growth across brand pages.Created over 100 social media assets (static, carousel, reels) including banner ad copy and campaign moodboards.Increased average engagement rate by optimizing content types, creator selection, and posting timely.Monitored analytics and performance KPIs, aiding monthly content revisions and increasing ROI on keycampaigns.
Education
SDA Bocconi Asia Center
International Masters in Business
2025
JAI HIND COLLEGE, MUMBAI
Bachelors in Mass Media- BMM
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