Dixit Batra
Media Strategy & Programmatic Activation | DV360, CM360 | Display • Video • YouTube • CTV
- Role
- Media Performance Manager- Programmatic at Publicis Media
- Location
- South Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Dixit Batra
Programmatic media professional with 6+ years of experience spanning media planning, audience strategy, and full-funnel activation across Display, Video, YouTube, and CTV.I work across the complete campaign lifecycle — from audience architecture and channel mix strategy through to trafficking, QA, and in-flight optimisation — with hands-on platform expertise across DV360, The Trade Desk, and Amazon DSP.My focus is on building precise audience strategies, curating high-quality inventory, and driving measurable outcomes against both brand and performance KPIs. I have deep experience across Open Auction, PMP, Private Auction, and Programmatic Guaranteed deal structures, and a strong command of brand safety, viewability, and measurement frameworks.I enjoy diagnosing delivery issues, unlocking efficiency through data, and translating campaign performance into clear, commercially relevant insights — always with an eye on pushing programmatic outcomes further.Open to collaboration, continuous learning, and raising the bar on what programmatic can deliver.
Experience
Media Performance Manager- Programmatic
Mar 2026 — Present · Gurugram, IN
Education
Jagannath International Management School,Vasant Kunj
BCA, Information Technology
Guru Gobind Singh Indraprastha University
BCA, Information Technology
2013 — 2016
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.