Divya Pall

Luxury & Lifestyle Marketing Leader | IIM Lucknow - MBA | St. Stephen’s College - Eco (Hons) | Ex - Cushman Wakefield, Oberoi, Leela *Views expressed are strictly personal*

Role
Global Digital Strategy Office at Hines
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Divya Pall

I build luxury brands and customer experiences across real estate, hospitality, and global platforms.With 20+ years of work experience, I have led brand transformation, customer experience, and growth initiatives across India, the US, and Europe. My value creation sits at the intersection of strategy, storytelling, and high-value customer engagement.At Hines, I have shaped the positioning and go-to-market for premium assets and innovation-led ventures, working closely with global teams across New York, London, and India. From launching iconic developments to driving digital transformation and experiential marketing, my focus has consistently been on elevating brand equity while delivering measurable business outcomes.Earlier in my career, I built strong foundations in luxury hospitality and fashion, working with brands such as The Oberoi Group and Tarun Tahiliani, where I developed a deep understanding of clienteling, cultural nuance, and the psychology of affluent consumers.What defines my approach:• Crafting emotionally resonant brand narratives• Designing customer journeys for HNI and global audiences• Bridging global brand vision with local market insight• Leveraging innovation, data, and AI to enhance experience and efficiencyI am now looking to contribute more directly within the luxury retail and lifestyle ecosystem, partnering with global brands to shape their India growth story through differentiated customer experience and brand strategy.If you are building in the luxury space — I would love to connect.

Experience

  1. Global Digital Strategy Office

    Hines

    Jan 2024 — Present · Delhi, IN

Education

  • Indian Institute of Management, Lucknow

    Master of Business Administration - MBA, Marketing & Strategy

    2019 — 2020

  • St. Stephen's College, Delhi

    B A Honours, Economics

    1996 — 1999

  • Convent of Jesus And Mary, New Delhi

    A.I.S.S.E. & A.I.S.S.C.E. (CBSE Board), Commerce with Mathematics

    1982 — 1996

Skills

  • Corporate Branding
  • Corporate Communications
  • Public Speaking
  • Strategic Communications
  • Product Marketing
  • Media Planning
  • Media Buying
  • Corporate Events
  • Online Reputation Management
  • Online Advertising
  • Market Research
  • Business Development
  • Digital Marketing
  • Brand Management
  • Online Lead Generation
  • Social Media Marketing
  • Lead Generation
  • Strategic Brand Positioning
  • Integrated Marketing
  • Facebook Marketing
  • Crisis Communications
  • Management
  • Online Marketing
  • Content Development
  • Public Relations
  • Internal Communications
  • Internal & External Communications
  • Social Media
  • Marketing
  • Marketing Communications
  • Brand Development

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Divya Pall — Global Digital Strategy Office at Hines in Gurugram, HR, IN | Unifers