Divya Tripathi

About Divya Tripathi

I am a Senior Data Analyst with 8+ years of experience enabling data-driven decision-making across product, marketing, and business operations through advanced analytics and strategic reporting. I partner with cross-functional teams including Product, Marketing, Sales/GTM, Data Engineering, and senior leadership to translate complex data into insights that shape planning, prioritisation, and growth strategies.Across my career, I have led end-to-end analytics initiatives from defining business metrics, building scalable self-service dashboards, and improving data quality, to delivering executive-ready insights for QBRs, MBRs, and strategic business reviews. My strength lies in connecting data to business context, identifying risks and opportunities early, and helping teams move from reactive reporting to proactive, insight-led decision-making.My work spans performance measurement, experimentation analysis, forecasting support, and advanced visualisation using SQL, statistical methods, and tools such as Tableau, Power BI, and Looker. I work closely with data engineering and business teams to ensure analytics is reliable, scalable, and aligned to real operational and growth questions.Beyond technical execution, I bring strong ownership and a leadership mindset driving clarity in ambiguous problems, influencing outcomes with data, and supporting peers through knowledge sharing, analytical reviews, and best-practice adoption. I often operate as a thought partner to business teams, helping translate insights into concrete actions that improve execution and long-term impact.

Experience

1. Senior Data Analyst, Marketing Strategy and Analytics

   Zscaler

   Sep 2024 — Present · IN

Education

• Sir Padampat Singhania School

  Higher Secondary Education, Higher Education/Higher Education Administration

• Global Institute of Technology,Jaipur

  Bachelor of Technology, Electronic and Communications Engineering

  2013 — 2017