Divya Garg

About Divya Garg

Helping Brands Tell Stories That Sell | Digital Content Strategist | Social Media…

Experience

1. Community Manager & Content Creator

   Babapinnak

   Feb 2021 — Present · New Delhi, IN

   Social Media Marketing & Management: Consistently manage and maintain clients’ social media accounts, ensuring a cohesive and professional brand presence that aligns with strategic business goals.Content Strategy: Develop & execute comprehensive social media content calendars tailored to the brand’s niche, audience interests, & core values, with a focus on maximizing engagement and relevance.Content Creation & Development: Plan, produce, & curate engaging multimedia content—including text, images, & short-form videos—designed to drive interaction & enhance brand storytelling across social platforms.Influencer Marketing: Identify, outreach, and collaborate with relevant influencers to amplify brand messaging, drive authentic engagement, and expand reach across targeted audience segments.Copywriting: Craft compelling copy for organic and paid campaigns, including captions, ad creatives, and promotional messaging that align with brand voice and marketing objectives.Graphic Design Collaboration: Work closely with design teams to ensure all creative assets meet high-quality standards and adhere to brand guidelines, ensuring visual consistency across all platforms.Winning Ad Creative (Meta Ads): Conceptualize and develop high-performing ad creatives for Meta platforms, leveraging data-driven insights to optimize for engagement, conversions, and overall campaign effectiveness.Social Media Operations: Execute scheduled content across platforms such as Instagram, Facebook, Twitter, and LinkedIn, ensuring timely delivery and operational efficiency in daily postingCommunity Management: Actively monitor and engage with online communities, responding to queries, comments, and feedback in a timely, professional, and brand-appropriate manner to foster loyalty and trust.Performance Analysis & Reporting: Track and analyze key social media metrics to assess content performance, uncover insights, and optimize strategies for improved reach, engagement, and conversion.

Education

• Delhi College Of Arts and Commerce

  BCom - Bachelor of Commerce

  2015 — 2018

• Aggarwal Public School - India

  12th

  2014 — 2015

• Hansraj College

  Digital Marketing Professional Course

  2020 — 2021

• School Of Open Learning University of Delhi

  MCOM

  2018 — 2020