Divya Aravind
Content and Communications I Acquisition I Editor I B2B Marketing I Freelance Writer I Amazon Marketing I Publishing
- Role
- Marketing Specialist at Manning Publications Co
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Divya Aravind
Reviews Managers with experience in E-learning and Publishing Industry. I work along with Authors and Influencers to market the book which eventually gains more visibility and traction reaching wide number of Audience. Skilled in Business Development, Client Management, Human Resources, Tender Management, Sales, and Strategic Planning. Strong media and communication professionalIf you’d like to learn more about how my services can help you reach a global audience, please reach out to me at d•••@manning.com
Experience
Marketing Specialist
May 2023 — Present · Bengaluru, IN
I manage the end-to-end marketing lifecycle for Manning’s technical titles, ensuring each book reaches the right audience and gains strong market visibility. My work spans strategy, execution, and author support, covering all aspects of book promotion and reader engagement. Design and implement comprehensive marketing campaigns tailored to each title, from pre-launch through post-release. Drive lead generation through targeted outreach, digital campaigns, and partnerships with tech communities. Recruit and collaborate with industry experts for endorsements, forewords, and testimonials that establish credibility. Manage and optimize Amazon presence, including reviews, rankings, and metadata, to maximize discoverability. Write and edit promotional content such as blog posts, articles, newsletters, and Medium features to engage diverse audiences. Support authors with social media marketing strategies, creating shareable assets and guiding platform engagement. Coordinate giveaways, campaigns, and reader engagement initiatives to expand reach and encourage early adoption. Partner with authors for conference, webinar, and event participation, ensuring maximum visibility in the tech ecosystem. Work closely with internal teams (marketing, editorial, production) to align messaging and campaigns for consistent impact. Act as a trusted advisor to authors, helping them amplify their personal brand while promoting their books.
Education
Lokmanya Tilak college of engineering, Navi Mumbai
Electronics and tele-communications, Bachelor in Engineering
2013 — 2017
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