Divya Aggarwal
Sr.Marketing Manager at HOM
- Role
- Sr Marketing Manager at ORBIT
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Divya Aggarwal
I am a results-driven marketing professional with a focus on the fashion industry, having…
Experience
Sr Marketing Manager
May 2024 — Present · Mumbai, IN
Campaign Development & ExecutionStrategized and executed multi-channel advertising campaigns for high-profile brands, including Pilgrim, Noise, Bombay Shaving Company, and Tommy Hilfiger (Bagline sub-brand), utilizing data-driven insights.Performance Tracking & AnalyticsMonitored and analyzed campaign performance across various media platforms, including Out-of-Home (OOH), PVR screenings, magazines, newspapers, social media, and OTT services, leveraging analytics tools to optimize reach and engagement.Influencer Marketing & PR StrategyDeveloped and implemented comprehensive influencer marketing and public relations strategies to enhance brand awareness and engagement across targeted demographics.Logistics & Supply Chain ManagementManaged logistics operations for barter products, ensuring efficient inventory control and timely distribution while establishing corporate gifting channels to drive client satisfaction.Digital Asset DevelopmentLed the creation and optimization of the brand’s website, catalogs, and brochures, ensuring alignment with branding guidelines and effective communication of value propositions.
Education
The Kelkar Education Trusts Vinayak Ganesh Vaze College of Arts Science and Commerce Mithagar Road Mulund East Mumbai 400 081
Arts
New Horizon Public School
School
Whistling Woods International
Bachelor's degree
2018 — 2021
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