Divita Gupta

About Divita Gupta

Drawing on 16 years of expertise in marketing communications, content writing, and…

Experience

1. Marketing Head - Content

   Wipro

   Jul 2024 — Present · Mumbai, IN

   Marketing Head - Asset Creation, Storytelling and Design. Leading asset creation, storytelling, driving business narrative, design and communications for DA & AI Strategy and Service Line Office. Leading GTM Content and Thought Leadership Comms for Data, Analytics and Artificial Intelligence Service Line, Technology Services at Wipro Limited. Working with pre sales and advisory teams across global markets and industries to create engaging visual narratives for RFPs, solution pitches, solution demos, workshops, whitepapers and reports. Co-creator and manager of GTM knowledge platform - a central repository for sales playbooks, win and delivery stories and case studies. Responsible for developing & executing a wide range of marketing collaterals including GTM presentations, email campaigns, newsletters, social media, web pages, demo video scripts, case studies, white papers - aligning content strategy with sales pipeline goals to drive growth.

Skills

• Creative Work
• Digital Marketing
• Brand Management
• Content Strategy
• Marketing Strategy
• Sitecore
• Television
• Blogging
• Editing
• Script-Writing
• Marketing Communications
• Corporate Communications
• Public Relations
• Proofreading
• Social Media
• Copywriting
• Journalism
• Project Management
• Storytelling
• Management
• Social Media Marketing
• Advertising
• Microsoft Powerpoint
• Integrated Marketing
• New Media
• Content Management Systems (Cms)
• Writing
• Microsoft Office
• Copy Editing
• Web Content Writing
• Press Releases
• Creative Writing
• Digital Strategy
• Post Production
• Wordpress
• Conceptualizer
• Content Writing