Divisha Seksaria

Retail Media & D2C Personalization Strategy | Data Science for Generative Commerce Marketing & Campaign Performance

Role
Associate Director of Growth, Commerce Media at DaVinci Commerce
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Divisha Seksaria

I\'m a product and growth generalist with 3.5 years of experience building things that sit…

Experience

  1. Associate Director of Growth, Commerce Media

    DaVinci Commerce

    May 2025 — Present · Bengaluru, IN

    Own the PLG growth funnel end-to-end (email, LinkedIn, landing, in-product), turning top-of-funnel curiosity into sign-ups and qualified pipeline- Design multi-touch outreach for agencies and brands (low-friction CTAs, ROI tools, case content); early waves reached ~40% opens with improving CTR- Create the self-serve ROI calculator and education flow to help prospects quantify value before talking to Sales- Standardize retail media compliance (e.g, Amazon Offsite): pass/fail/review framework, simplified CTA/font rules—reducing rework and speeding approvals.

Education

  • Ashoka University

    Bachelor of Arts - BA, Economics (major) & Psychology (minor)

    2018 — 2021

  • Indian School of Business

    Master of Business Administration - MBA

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