Divay Bansal
Brand Manager | From Zero→ CRM, Websites, Campaigns | Automated Email Flows to 15k+ contacts | 300+ SKUs mapped| Designed PPA for 200+products | Driving Growth and Brand Clarity
- Role
- Assistant Brand Manager at Lpes International
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Divay Bansal
Hi, I’m Divay. I have just begun my corporate journey as a Brand Manager, and…
Experience
Assistant Brand Manager
Jul 2025 — Present · Gurugram, IN
Responsible for establishing the brand’s marketing foundation and driving its positioning in competitive B2B markets. Tasked with end-to-end brand ownership — from product architecture to communication, campaigns, and sales enablement — while building scalable systems that ensure long-term growth1) Brand Positioning & Equity — Framed and articulated the brand narrative to reflect IEC-compliant credibility, turning complex engineering solutions into clear value propositions.2) Go-to-Market Strategy — Developed and executed structured GTM plans including pricing architecture, channel collateral, and campaign sequencing to reach EHS, procurement, and decision-making audiences.3) Integrated Campaign Management — Planned and delivered LinkedIn campaigns, email automation, and sales content that aligned with market priorities4) Cross-Functional Collaboration — Partnered with design, sales, operations, and compliance teams to deliver integrated campaigns, aligning messaging with customer, regulatory, and channel needs.5) Marketing Assets & Sales Enablement — Created tools, collaterals, and playbooks to support sales in customer meetings, ensuring technical credibility translated into commercial impact.6) Product & Portfolio Architecture — Built a Pack Price Architecture covering 200+ SKUs, ensuring clear tiering, positioning, and pricing logic for scalable growth.
Education
Altera Institute of Management
PGP in Applied Marketing | Graduated 2025
2024 — 2025
Delhi Public School Ghaziabad Society
Commerce with Mathematics | Graduated 2021
School of Law, CHRIST (Deemed to be University) Bangalore
Bachelor of Business Administration
2024
Altera
Postgraduate Degree
2025
DPSG
CBSE (XII)
2021
Christ University, Bangalore
Undergraduate
2021 — 2024
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