Divanshu Malik
Marketing Manager @ Jubilant FoodWorks | Driving Brand Growth via Social Media, Content, Campaigns & CRM
- Role
- Deputy Manager - Marketing at Jubilant FoodWorks Ltd.
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Divanshu Malik
Brand marketer with 8 years leading end-to-end marketing across strategy, brand…
Experience
Deputy Manager - Marketing
May 2024 — Present · Noida, IN
Own full-spectrum brand building including strategy, equity, innovation and execution• Create impactful organic + paid social media strategy across Instagram, YouTube and LinkedIn• Lead end-to-end culturally resonant moment-based posts, trends and meme-led campaigns• Manage influencer and creator partnerships to amplify cultural relevance and drive engagement• Plan and launch new stores and product campaigns using 360° integrated marketing approach• Partner with creative and media agencies to craft compelling, insight-led narratives• Manage marketing budgets to ensure efficient allocation, cost control and maximum ROI• Influence brand P&L by aligning campaign planning, media investments, CRM and launch strategies• Collaborate with tech and sales to deploy new tools and improve funnel efficiency that boostedconversion rate by 25%• Design and execute a targeted CRM strategy driving a 60% revenue uplift• Revamp performance creatives and content that drove 40% increase in ROI
Education
Punjabi University
Bachelor of Technology - BTech, Civil Engineering
2012 — 2016
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