Disha Saha

About Disha Saha

My career didn’t begin in a marketing department or a boardroom — it began in curiosity.My early professional journey started in mission-driven environments. At Suvidha Foundation, I managed multi-channel campaigns that generated over in fundraising revenue. I wasn’t just sending emails or posting content — I was analyzing donor behavior, refining messaging, segmenting audiences, and building dashboards to track engagement. We increased campaign engagement by 24% and improved conversions by 21% because decisions were driven by data, not assumptions. That was the first time I saw how structured systems could directly fuel growth.From there, I stepped into a fast-moving EdTech startup, CodeKaroYaaro, where I led cross-functional initiatives spanning marketing, CRM management, and lifecycle optimization. I built segmented prospect lists, created KPI dashboards, improved renewal rates by 9%, and reduced inefficiencies by 12% through process redesign. It was here that I truly embraced stakeholder alignment — working closely with sales, leadership, and content teams to ensure that marketing didn’t operate in a silo but as part of a unified growth engine.At Topia, I deepened my analytical focus. I worked hands-on with paid campaign performance data, cleaned and optimized CRM records, and improved landing page conversion rates by 25%. I reduced response times by 15% and increased booking conversions by 18% by structuring workflows and surfacing patterns from incomplete datasets. I learned that sometimes the biggest growth levers aren’t flashy campaigns — they’re hidden in operational details.Today, I operate at the intersection of Project Management, Customer Success, and Marketing Operations. I design Work Breakdown Structures, manage Agile timelines, build KPI dashboards, optimize CRM workflows, and focus relentlessly on metrics like conversion rate, engagement, retention, and Time-to-Value. Across 15+ initiatives, I’ve improved performance metrics by double digits not by working harder, but by building smarter systems.What defines me is not just execution, but ownership. I ask: What is the success metric? Where is friction occurring? How do we make this scalable?I am motivated by high-growth, mission-driven organizations — particularly in EdTech, SaaS, AI, and innovation-focused environments, where alignment and data-driven strategy can transform outcomes.From biotech labs to GTM dashboards, my journey has been about one thing: turning complexity into clarity and strategy into measurable impact.

Experience

1. Project Manager

   Rebecca Everlene Trust Company

   Jan 2026 — Present · US

   Directed 10+ concurrent foundation initiatives by developing structured project roadmaps, resulting in a 25% improvement in on-time project delivery.Designed and implemented comprehensive Work Breakdown Structures (WBS) for multi-phase programs, increasing task clarity and reducing scope ambiguity by 10%.Developed detailed project schedules using Gantt charts and milestone tracking frameworks, improving deadline adherence across teams.Built and optimized project management workspaces on Monday.com, enhancing cross-functional visibility and improving workflow efficiency by 35%.Created standardized dashboards, automation systems, and reporting templates, reducing manual tracking time by 11%.Facilitated weekly strategic meetings via Slack Huddles and Zoom, ensuring consistent communication and accelerating issue resolution by 20%.Implemented risk management processes that proactively identified and mitigated potential delays, reducing project risks by 12%.

Education

• Amity University Kolkata

  Biotechnology , MSc Biotechnology

• Arizona State University

  Master's degree, Management of Technology

• Amity University Kolkata

  Biotechnology , BSc Biotechnology