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Current company Gipi
Internet Marketplace Platforms · 5 employees · Founded 2025 · Madhubani, Bihar, India
GIPI) is a platform dedicated to promoting, preserving, and globally showcasing India’s rich heritage of Geographical Indication (GI) products. India is home to hundreds of unique GI-tagged products that represent the cultural identity, traditional knowledge, and craftsmanship of different regions. GIPI aims to connect these heritage products with national and international markets while supporting the artisans, farmers, and communities behind them. Our mission is to create a strong ecosystem that empowers local producers, promotes authentic GI products, and builds global recognition for India’s traditional industries. From handloom and handicrafts to agricultural and natural products, GIPI works to highlight the uniqueness and value of region-specific products that carry centuries of tradition and cultural significance. At GIPI, we believe that GI products are not just commodities—they are symbols of identity, history, and sustainable livelihoods. By supporting GI products, we contribute to rural development, artisan empowerment, and the preservation of traditional skills that are often passed down through generations. Our initiatives focus on market access, branding, digital promotion, training, and global outreach for GI producers. Through partnerships with artisans, cooperatives, institutions, and government initiatives, we aim to create new opportunities for traditional producers while ensuring authenticity and quality. GIPI also promotes awareness about the importance of Geographical Indications and their role in protecting intellectual property, cultural heritage, and regional economies. By strengthening the value chain for GI products, we help communities gain fair recognition and economic benefits from their unique creations. Our vision is to build a trusted global platform where consumers, businesses, and institutions can discover and support authentic Indian GI products while contributing to sustainable economic growth and cultural preservation.