Dipika Agarwal

Feature Marketing - Copywriter @INDmoney

Gurugram, HR, IN
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WORK HISTORY

Apr 2024 — Present

Feature Marketing - Copywriter @INDmoney

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Gurugram, IN

Planned and implemented compelling storyboards for tracking and investing features of the app-Ideated copy and design formats for creative advertisements for third-party apps such as Uber, Zomato, Swiggy, BluSmart & Zepto-Drove user conversions through email, push, and WhatsApp campaigns. Targeted users based on behavior like KYC stage, product usage, and MF tracking activity-Created 360° go-to market (GTM) campaigns across CRM, social, YouTube, and in-app channels to promote 10+ features.

EDUCATION

2015 — 2018

Calcutta University, Kolkata

Bachelor of Commerce - BCom, Business/Commerce

ABOUT DIPIKA AGARWAL

An experienced marketing professional who is passionate about tackling difficult…

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