Dipika Joshi Hernandez
Public Relations Senior Manager @Visit Orlando
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WORK HISTORY
Public Relations Senior Manager @Visit Orlando
Orlando, FL, US
Overseeing public relations planning, strategy and execution for the U.S. markets
EDUCATION
University of Central Florida
B.A., Advertising-Public Relations
University of Central Florida
M.A., Mass Communication
SKILLS
ABOUT DIPIKA JOSHI HERNANDEZ
Strategic Thinker. Passionate Writer. Experienced Professional. I am a public relations professional with two decades of experience in the industry. I am drawn to a career in the communications field for many reasons. It has positioned me to become a strong communicator, relationship builder and public speaker. It has fueled my passion for writing, unleashed my creative side and kept my eye on the horizon for emerging trends.I have worked with clients in a variety of industries, including: travel, tourism, food & wine, hospitality, top attractions, the visual and performing arts, non-profits, special events and many more.My experience includes: Public Relations (strategic PR plans, brand messaging and identity, media pitching, media trends, social media content) Crisis/Issues Management (crisis planning and execution; media training for spokespersons, client media statements) Creative Writing (press releases, pitch letters, by-lined articles, speeches, talking points and everything in between) Content Production (providing direction and vision for VNRs, b-roll, social media podcasts, publicity photography shoots and video productions) Relationship Management (cultivating and maintaining relationships with journalists and community stakeholders) Event Planning and Execution (managing press conferences, media previews, grand opening days, press tours, photo and video shoots, and media familiarization (fam) trips Specialties: Grand opening publicity, hotel PR, spa openings, domestic and international media fam trips, restaurant opening publicity, and meeting/convention and travel trade media relations.
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