Dinesh Perumal
City Head @Flipkart Grocery | Ex-Go MMT | Ex-Zomato
- Role
- City Head- Category Growth and Marketing at Flipkart
- Location
- Coimbatore, TN, IN
- LinkedIn followers
- 500 followers
About Dinesh Perumal
Growth-Focused Business Leader | Flipkart | MakeMyTrip | Zomato | E-commerce, Travel & Foodtech | Category, Supply & GTM ExpertI’m a business operator with a track record of launching, scaling, and optimizing high-growth verticals across India’s top tech brands — Flipkart, MakeMyTrip, and Zomato. With hands-on experience in category management, supply enablement, funnel growth, pricing strategy, and GTM execution, I specialize in aligning user needs with business goals to drive both top-line growth and bottom-line profitability.My decisions are deeply data-informed — I regularly work with Excel, SQL, and Power BI to monitor funnel metrics, run cohort analyses, identify revenue leaks, and build growth hypotheses. These tools have been instrumental in scaling operations, optimizing pricing, and driving local marketing efficiency across diverse geographies.From launching 4 new cities for Zomato to driving 25% GMV growth at MakeMyTrip to owning city-level P&L at Flipkart Grocery— I’ve consistently operated at the intersection of execution and strategy, with a product-oriented mindset and strong analytical rigour.
Experience
City Head- Category Growth and Marketing
Jan 2025 — Present · Bengaluru, IN
As a Category Manager at Flipkart Grocery ( ROTN ), I drive end-to-end category performance through a blend of data-driven decision-making, cross-functional collaboration, and on-ground market understanding.
Education
Sri Krishna College of Engineering and Technology
Bachelor of Engineering - BE
2014 — 2018
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