Dina Marie Geati

Disruptive leader driving business transformation | Leveraging customer insights | Energized by fast-paced, complex, \"roll-up your sleeves\" environments that enables creativity, ingenuity, and innovative thinking

Role
Sr Director Commercial Operations at Mission Critical Group
Location
Chicago, IL, US
LinkedIn followers
500 followers

About Dina Marie Geati

I am a force - tough, fair, strong, and bold. A leader, innovator, inspiring change, challenging the status quo, setting the vision for the future. I am a disrupter, respected by the highest levels in the organization for my entrepreneurial, experimental spirit; ability to hire, lead, inspire, and develop talent; and support business growth. I am smart, dynamic, and agile with a unique talent for unraveling the complex, simplifying, and making an indelible mark on business culture. I am obsessed with customer experience, have an innate curiosity for learning, and a proven track record for delivering results through cross-functional collaboration, leveraging customer insights, and creative problem-solving.My leadership style is highlighted with the highest integrity, listening intently, and prescribing solutions that take into consideration market conditions and external factors in addition to what’s best for the customer, the business, and cultural transformation. I am called on to lead change in ambiguous, fast-paced environments, under the most challenging circumstances.I\'ve built relationships with communities surrounding a chemical company\'s plant facilities; I constructed a marketing strategy built from the buying behaviors of our customers; I\'ve developed a platform for contractors to digitize their experience; I\'ve created a revenue-generating model from a cost center; I took a pandemic, market trends, and an accelerating marketplace to construct an incubator where new markets are explored, bold bets are placed, talent is developed, and ideas for the future flourish; I am designing a sales organization of the future with a \"one-team approach\" that optimizes resources and improves customer experience - all through a drive to evolve culture, inspire growth, and evoke passion amongst teams.

Experience

  1. Sr Director Commercial Operations

    Mission Critical Group

    Nov 2025 — Present

    A visionary builder who architects and drives the commercial operating system, responsible for building the strategy, processes, and data infrastructure that power predictable revenue growth.

Education

  • Lake Forest Graduate School of Management

    Master of Business Administration (M.B.A.), General

    2016 — 2021

  • INSEAD

    Transforming Schneider Leadership: Level 4 Program Certificate, Leading Yourself and Others and Strategy in Turbulent Times

    2018 — 2018

  • Lake Forest Graduate School of Management

    Master of Business Administration - MBA

  • Loyola University Chicago

    Bachelor of Arts, Cum Laude, Major: Communications, emphasis in Journalism; Minor: English

    1992 — 1997

Skills

  • Digital Marketing
  • Customer Experience
  • Direct Mail
  • Employee Engagement
  • Web Content
  • Corporate Identity
  • Customer Engagement
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Advertising
  • Account Management
  • Electrical Industry
  • Human Resources
  • Newsletters
  • Healthcare Industry
  • Trade Shows
  • Marketing Communications
  • New Business Development
  • Marketing
  • Media Relations
  • Brochures
  • Management
  • Product Marketing
  • Chemical Industry
  • Strategy
  • Manufacturing
  • Digital Direct Marketing

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Dina Marie Geati — Sr Director Commercial Operations at Mission Critical Group in Chicago, IL, US | Unifers