Dina Anchelowitz

Director, Creative Production, Consumer Marketing & Brand at AMC Networks

Role
Director, Creative Production, Consumer Marketing & Brand at We Tv
Location
New Hyde Park, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Dina Anchelowitz

Branding, Marketing and Promotion expert with 15+ years experience in print, video and…

Experience

  1. Director, Creative Production, Consumer Marketing & Brand

    We Tv

    Oct 2014 — Present · New York, NY, US

    Key Accomplishments:• Managed creative development for print and digital campaigns that led to record-breaking numbers for the premiere ofMama June, which became the #1 reality show of 2016.• Lead development and creation of all formal presentations for network president.• Developed and formalized tracking systems to manage budgets and projects.Responsibilities:• Manage the production and delivery of print, digital campaigns, on-air spots and all collateral assets.• Brand ambassador who supports strategies and aligns brand messaging with marketing communication.• Lead planning for all campaigns.• Lead creative marketing budget planning and tracking.• Develop and manage project budgets and timelines.• Source and engage vendor agencies, negotiate budgets and draft contracts.• Collaborate and liaise with key stakeholders at all levels on creative approvals.• Point person with all vendors/agencies: communicate status, disseminate notes and manage day to daycommunciations.• Oversee and manage key art and photo asset management.• Executive Produce still and motion asset shoots.

Education

  • Brooklyn College

    BA Television and Radio, Communication and Education

    1984 — 1989

Skills

  • Entertainment
  • Strategy
  • Advertising
  • Brand Development
  • Digital Media
  • Integrated Marketing
  • New Media
  • Management
  • Broadcast
  • Creative Strategy
  • Leadership
  • Creative Direction
  • Video
  • Graphic Design
  • Art Direction
  • Video Production
  • Television

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Dina Anchelowitz — Director, Creative Production, Consumer Marketing & Brand at We Tv in New Hyde Park, NY, US | Unifers