Dimple Gupta
Director, Strategic Brand Consultants | Specialist Qualitative Market Research Consulting Firm | New Delhi, India
- Role
- Research Director at Acclime India
- Location
- South Delhi, IN
- LinkedIn followers
- 500 followers
About Dimple Gupta
Strategic Brand Consultants SBC-India is a Market Research and Consulting firm based in New Delhi, India. The company specializes in providing workable research solutions and implementation of international research projects. With over 15 years of research experience, we work with senior management teams of global companies to develop modular & flexible research plans to explore the Indian market. We also specialize in introducing and implementing new research tools and techniques like online FGDs, blogging etc. For research companies based abroad and new to Indian market, we provide strategic advice and assistance to successfully implement research projects in India despite adverse conditions. A qualitative researcher, consumer insights person with a rewarding and enjoyable work journey across brands, categories and geographies. I enjoy interpreting and understanding data against the socio-cultural backdrop. The opportunity to be a part of futuristic work, new brand launches and product ideas remains an everyday catalyst. I also enjoy sharing my experiences as visiting faculty at B schools - IMT Ghaziabad and few other places. Accredited Unilever Moderator.
Experience
Research Director
Sep 2010 — Present · Gurgaon, IN
Leading the research team. Preparing India entry strategy for clients across categories.
Education
Delhi University
Bachelor of Science (B.Sc.)
1987 — 1990
University of Mumbai
MMS, Marketing, Master of Management Studies
1991 — 1993
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