Dilip Menghani

About Dilip Menghani

As a Digital Marketing Manager and SEO Team Lead at Mobisoft Infotech, I have over 6 years of experience driving data-driven marketing strategies, leading cross-functional teams, and delivering impactful results for global clients. My focus lies in SEO, content strategy, and AI-driven digital marketing approaches to help businesses enhance their online visibility, improve user experience, and achieve business growth.I specialize in crafting comprehensive SEO strategies for e-commerce, SaaS, and healthcare sectors, driving organic growth and improving conversion rates through a combination of technical SEO, content optimization, and AI tools. I have a deep understanding of the digital landscape and continuously explore new innovations, particularly in AI and LLM technologies, to stay ahead of the curve and optimize digital marketing outcomes.Leadership is at the core of my work. I lead a talented team of 15+ SEO experts, content creators, designers, and developers to deliver exceptional marketing campaigns that align with client goals. Whether it’s collaborating with the business development team to align strategies with client objectives or executing technical audits to improve site performance, I believe in a holistic approach that delivers results and enhances the overall user journey.In my current role, I have successfully implemented AI-powered SEO tools to drive better keyword targeting, content relevance, and geo-targeted SEO strategies. My work has consistently led to higher search rankings, better user engagement, and improved conversion optimization.I’m passionate about delivering measurable SEO results, improving web performance, and continuously optimizing digital marketing campaigns for long-term success. With a blend of leadership, strategic vision, and a data-driven mindset, I aim to help businesses grow online by building strong, sustainable, and results-oriented SEO and digital marketing strategies.

Experience

1. Digital Marketing Manager

   Mobisoft Infotech

   Oct 2023 — Present · Pune, IN

   As a Digital Marketing Manager at Mobisoft Infotech, I lead a dynamic team of 15+ SEO specialists, content creators, designers, and developers to execute high-impact digital marketing campaigns for global clients in SaaS, healthcare, and e-commerce.Key Responsibilities- Develop and execute comprehensive SEO strategies focused on improving site performance, search visibility, and user experience through on-page and technical SEO- Lead the integration of AI-driven SEO tools and LLM technology for smarter content optimization, keyword clustering, and geo-targeted SEO- Manage a cross-functional team, ensuring seamless collaboration between SEO, content, design, and development to deliver cohesive marketing solutions- Collaborate closely with business development to align SEO strategies with client objectives, driving measurable business growth- Conduct regular technical SEO audits and ensure ongoing optimization of Core Web Vitals, site speed, and mobile-friendliness- Utilize Google Analytics and SEMrush to track performance and make data-driven decisions that optimize campaigns.Key Highlights- Mentored and led a high-performing team, delivering exceptional SEO strategies that meet client goals- Implemented AI-driven content strategies, enhancing keyword targeting and content relevance- Delivered customized SEO plans that improved conversion rates and user engagement for clients- Fostered a collaborative team environment that consistently exceeded client expectations and delivered results on time.

Education

• Sinhgad Institute Of Management

  Bachelor of Business Administration, Marketing

  2013 — 2016