Diksha Chakraborty
Assistant General Manager @Cashify
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WORK HISTORY
Assistant General Manager @Cashify
Gurugram, IN
EDUCATION
University of Lucknow
Bachelor’s Degree, English Language and Literature/Letters
SKILLS
ABOUT DIKSHA CHAKRABORTY
Strategic Communications | Branding | PR | Content MarketingI help B2B, B2C, and D2C brands connect deeply with their audiences through powerful, authentic narratives. At Cashify, I’ve driven growth by shaping voices across PR, digital launches, and content that resonates, from headlines to microcopy.With expertise spanning corporate communications, media relations, content marketing, and internal comms, I translate business objectives into clear, compelling messages. I collaborate closely with product, HR, and leadership to ensure every word furthers brand impact.Key skills include- Communication strategy & brand messaging- PR & media relations in tech, re-commerce, healthcare, legal- Multi-channel content management (SEO, social, email, video, BTL)- Writing press releases, scripts, and app copyI thrive on creating moments of genuine connection where brands move beyond noise to meaningful conversations.Always open to chat about content, culture, and marketing trends.
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