Steven B. Jones
Global marketing & advertising technology (MAdTech) strategist. Pioneer of video advertising, monetization, & ecommerce solutions (OLV, OTT, CTV). Digital strategy, revenue operations, & product marketing expert.
- Role
- Consultant, Managing Partner at Iteratv
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Steven B. Jones
Digital marketing and advertising expert with a proven track record of forming integrated, omnichannel, strategies for achieving marketing performance goals. Experience negotiating strategic partnerships and identifying new solutions globally to scale business revenues. Extensive experience bridging sales, operations, & product teams to effectively develop, launch, & execute integrated marketing strategies. A pioneer within the ad industry launching multiple innovative new strategies and formats, some patented, that have become industry standard. Successful founder and executive with two exits in the digital advertising industry.
Experience
Consultant, Managing Partner
Jan 2023 — Present · Spring, TX, US
Lead a team of data scientists to develop custom AI/ML models tailored to client needs, resulting in faster customer conversion and impactful solutions.• Customize algorithms and targeting segments using rich, pre-qualified consumer data.• Develop transformative AI solutions, including GPT-like language models and Computer Vision solutions.• Collaborate with real-world AI practitioners and researchers to drive innovation in multiple industries.
Education
Phillips Exeter Academy
H.S. Diploma, N/A
1994 — 1997
University of Michigan
B.A., Organizational Studies
1997 — 2001
Skills
- Digital Marketing
- Video Creative
- Marketing
- Global Operations
- Video Advertising
- Advertising
- Dsp
- Sem
- Search Advertising
- Search Engine Marketing (Sem)
- Online Video Strategy
- Online Advertising
- Web Video
- Mobile Advertising
- Web Analytics
- Global Management
- Integrated Marketing
- New Media
- In-Stream Advertising
- Television
- Video
- Interactive Marketing
- Online Marketing
- Executive Management
- Global Strategy
- Marketing Strategy
- Media Planning
- Connected Tv
- Global Marketing
- Business Strategy
- Digital Media
- Cross Platform Marketing
- Mobile Video
- Online Video
- Creative Strategy
- Management
- Digital Strategy
- Mobile Devices
- Digital Video
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