Sonali Gupta

About Sonali Gupta

I am a Digital Product Owner with 12+ years of experience shaping digital experiences, optimizing customer journeys, and driving meaningful business impact across global organizations. I specialize in bringing structure, clarity, and focus to complex digital ecosystems - ensuring the right work gets prioritized, aligned, and executed to elevate Retention, Adoption, and Conversion. In my current role, I act as the central point of coordination for Digital Customer Experience initiatives, managing the intake of customer insights, issues, and enhancements, and translating them into a well-organized, business-aligned backlog. I am skilled at balancing competing priorities, surfacing risks early, and enabling cross-functional teams to deliver with confidence and efficiency.Before stepping into Product Ownership, I led digital marketing, analytics, and digital operations for several years - developing data-driven strategies, managing marketing automation platforms, optimizing e‑commerce performance, and delivering cross-functional digital projects across global markets. This blend of product, marketing, and analytics experience helps me connect customer needs, business outcomes, and technical effort seamlessly.What I am Known For Turning ambiguity into clarity and structure Strong prioritization, backlog management, and stakeholder alignment A data-first mindset and analytical problem-solving Being calm, organized, and solution-oriented even under pressure Building trust through collaboration, transparency, and follow-through Always putting the customer experience at the centerWho I Am as a PersonI am someone who believes in continuous learning, thoughtful communication, and leading with empathy. I am naturally curious, highly organized, and enjoy creating order out of complexity. Whether I’m coordinating teams, improving processes, or simplifying problems, I am driven by a genuine desire to make work easier, customer experiences smoother, and outcomes more meaningful.I thrive in collaborative environments, value diverse perspectives, and take pride in being someone people can depend on for clarity, for execution, and for positive energy.

Experience

1. Digital Product Owner

   Emerson

   Jan 2026 — Present · IN

   Digital Product Owner skilled in bridging customer needs, business goals, and technical teams. I bring structure, collaboration, and a data-driven mindset to improve customer experience and drive business outcomes. Passionate about simplifying complexity and helping teams deliver with confidence.

Education

• Medicaps Institute of Science and Technology

  Bachelor's degree, Information Technology

  2009 — 2013

• Indian Institute of Management, Kozhikode

  Executive MBA