Diane Perrino

Senior Director, Financial and Business Solutions @ASAE: The Center for Association Leadership

Reston, VA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2023 — Present

Senior Director, Financial and Business Solutions @ASAE: The Center for Association Leadership

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Washington, DC, US

Drive new non-dues revenue for ASAE through sustainable partnerships with technology, financial, insurance and governance organizations. Create new and manage existing partnerships and programs to provide high-quality business solutions to trade and professional associations. Responsible for strategic and tactical marketing plans to create brand awareness, increase engagement and generate new non-dues revenue.

EDUCATION

N/A

Alfred Lerner College of Business & Economics at University of Delaware

B.S. Business Administration, Business Management

SKILLS

Client CommunicationsCrmEmail MarketingSEOProduct MarketingSocial NetworkingSocial Media MarketingMarketing CommunicationsProgram ManagementLead GenerationTeam ManagementStrategyPartnership MarketingStrategic PlanningSalesCorporate BrandingMarketing StrategyWeb DesignAdvertising

ABOUT DIANE PERRINO

Outstanding at driving new revenue for companies, associations and non-profits. Excellence in business management, business strategy, partnerships, marketing, sales and program management. Strong negotiation, contracting, and analytical skills, combined with initiative, drive and confidence to overachieve goals. Collaboration, business operations, product marketing and product management experience enables exceptional understanding of market, value propositions and client solutions. Digital education leader who successfully transforms learning programs, increases engagement of adult learners, and develops and deploys best-in-class education solutions. Expert on SaaS and Cloud learning technology and applications. Focus on strategic initiatives for healthcare, medical, education and technology industries. Skills include client management, leadership, collaboration, program development, executive presentations, market research, process improvement, demos, proposals, sales management, marketing, competitive assessments and strategic partnerships. Regular use of Salesforce, Sales Navigator and social media. Understand the benefits of open API\'s and integration.Expertise in CME, accreditation and certified programs for healthcare and other professional associations. Expertise in earning content design and development, and technical services. Promote technology solutions to close learning gaps and improve outcomes across all populations. Expand on-demand digital education across socio-economic, geographic and age-based barriers with online applications.Long-term relationships with global client executives and partners- the American Society of Clinical Oncology (ASCO), American Society of Radiation Oncology (ASTRO), American Heart Association (AHA), Association Analytics, Personify, iMIS, and AWS.Proficient in CRM, Marketing Automation, Contracts, Microsoft Office, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Agile, Jira, Scrum, Zoom, Basecamp, and Learning management systems (LMS).

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Diane Perrino — Senior Director, Financial and Business Solutions at ASAE: The Center for Association Leadership in Reston, VA, US | Unifers