Diane Horak
Strategic Communication & Marketing | Digital Marketing | Project Leader | Critical Thinker | Consensus Builder | Self Starter
- Role
- Senior Marketing Consultant at RBC Wealth Management
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Diane Horak
Strategic marketing, communications, and public relations professional with more than 15…
Experience
Senior Marketing Consultant
Jan 2011 — Present · Minneapolis, MN, US
Develop and deliver high-impact marketing, through a consultative and collaborative approach, to align with top firm priorities and build brand equity. Partner with content strategists, creative services, competitive intelligence analysts as well as digital and online solution teams to generate and activate multi-channel marketing to increase awareness and drive lead generation. Key accomplishments include:• Driving marketing planning and execution for $3B product offering• Defining, planning, executing annual charitable giving campaign, focused on donor advised funds, that resulted in close to 150 new accounts and more than $250MM in assets in 2018 • Delivering portfolio of marketing tools to attract and retain $1MM advisors • Leading associate advisor recruiting digital marketing campaigns with a focus on diversity that surpassed business goals
Education
Georgetown University
Institute on Comparative Political and Economic Systems
University of Minnesota
Bachelor of Individualized Studies
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.