Diane Condon

Marketing Leader | Marketing Operations | Marketing Technology | Marketing Automation

Role
Director, Marketing Operations at Okta
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Diane Condon

With over 12+ years in Marketing Operations in Tech (from start-ups to mid-market), I\'m a highly motivated marketer, excelling in all things Marketing Operations -> Marketing Technology, Marketing Data Operations, Marketing Automation, and Marketing Funnel Management. I\'m a no-bullshit, growth-mindset leader with experience in fast-paced companies and skilled in the optimization of scalable operational processes to maximize business outcomes, ROI and protect the customer experience. I understand the importance of driving cross-departmental collaborations to achieve a unified strategic Marketing Operations roadmap with a focus on data governance, lead management, campaign operations, and technology optimization.

Experience

  1. Director, Marketing Operations

    Okta

    Sep 2022 — Present · Bellevue, WA, US

    leader of Marketing Data Operations and Technology team under the GTM Ops org- own strategy and operations of 60+ tools in marketing technology stack- partner closely with Mktg Strategy and Planning to manage multi-million technology budget and roadmap- drive data strategy, governance, orchestration, enrichment and health for 10+ million person database across entire marketing funnel - digital acquistion to pipe creation- collaborate cross-departmentally with Technical PMO, Business Technology and Marketing leadership to manage and deliver on strategic Marketing Operations roadmap - own end-to-end lead management, routing, scoring and prioritization for entire GTM org- partner closely with Sales Ops and xDR leadership to monitor and optimize speed-to-lead, lead velocity, lead conversion, and pipe generation.2025 President\'s Club Winner (GTM Ops)

Education

  • University of Washington

    Bachelor of Science, Biology

    2004 — 2008

Skills

  • Product Marketing
  • Database Admin
  • Dashboard
  • Salesforce.com
  • Lead Generation
  • Saas
  • Enterprise Software
  • Smartsheet
  • Event Management
  • Data Analysis
  • Marketing
  • Crm
  • Marketing Operations
  • Management
  • Demand Generation
  • Dashboards
  • Sales
  • Cloud Computing
  • Marketo
  • Marketing Automation
  • Database Management
  • Marketing Communications

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Diane Condon — Director, Marketing Operations at Okta in Seattle, WA, US | Unifers