Diana Razumow
Integrated Sales and Marketing Manager @Philadelphia magazine
Signup · Get unlimited contacts
WORK HISTORY
Integrated Sales and Marketing Manager @Philadelphia magazine
Philadelphia, PA, US
Manage multiple accounts simultaneously by executing custom marketing campaigns for local and national brands including Bacardi, Primark, Penn Medicine, IBX and Anheuser-Busch garnering over $100K in revenue- Drive brainstorms with sales team to ideate and create branded proposals that meet the needs of new and existing clients - Lead paid influencer campaigns by identifying brand partnerships in addition to negotiating rates, developing campaign guidelines, creating statement of work, writing copy, storyboarding, and staying up to date on social media trends, KPI’s, and benchmarks - Responsible for reaching sponsored B2B editorial content goals via prospecting analysis, e-blasts, direct mail, and digital tool kits- Execute marketing campaigns for various multi-platform client programs including copywriting, creative services coordination, production management, budget oversight and campaign reporting
EDUCATION
Saint Joseph's University
Master of Business Administration - MBA, Marketing
Penn State University
Bachelor's Degree, Marketing and Management Information Systems
SKILLS
ABOUT DIANA RAZUMOW
Digital Marketing Strategist, Content Creator, and Brand Manager. Currently I am the Senior Integrated Sales and Marketing Manager at Philadelphia Magazine, where I utilize digital tactics to increase traffic and optimize visibility for our omni-channel marketing campaigns. Outside of my role, I’m a lifestyle influencer, in where I create my own content, share personal recommendations and cultivate brand partnerships.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.